Digital Travel Summit APAC 2024 Blog » Partner Content

The Role of Social Media in Tourism Marketing

This article is written and published by our media partner DAN Global.


Social media has changed every single aspect of our lives, including the way we consume. Tourism, being one of the most vibrant sectors of the global economy, is undoubtedly a part of all these. We have gathered information about the essentials of social media in tourism marketing: what is the role of it and how it can be effectively used.