Spencer is the Chief Executive Officer of BIG, AirAsia’s award-winning loyalty programme and Travel360, the digital expansion of AirAsia’s inflight magazine and a content-driven online travel agent (OTA).
Spencer has over 10 years of experience in the aviation industry from serving AirAsia in several positions since he joined the company in 2006, culminating in his appointment as Commercial Director of AirAsia Malaysia in 2015. He led the entire Malaysia commercial functions including product development, revenue management, marketing, sales and distribution, ancillary, government relations, partnership and customer relationship management and has received numerous industry awards. Innately innovative, he has pioneered a number of projects in the group, including the setting up of AirAsia BIG Loyalty programme and ancillary income department.
Spencer is an advocate of talent development through effective leadership. With the backing of a solid work culture, he champions openness, innovation and a ‘can-do’ spirit in the workplace and has led the growth of the airline to be a leader in the region.
He is a member of the World Federation of Advertisers (WFA) and Malaysia Advertisers Association (MAA). When not conjuring new marketing strategies, the Commerce grad from Curtin University of Technology, Perth, supports Manchester United FC.
Check out the incredible speaker line-up to see who will be joining Spencer.
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