Pritika Hemmady

Pritika Hemmady is Sojern's Sales Director across Asia region. Pritika has a wealth of experience in the Programmatic Advertising industry, with over eight years experience at Mediamath, Adknowledge and Ink. Currently a Programmatic Committee Member at IAB Southeast Asia and India, Pritika’s expertise covers developing market strategy across different verticals and countries while addressing marketers’ needs and pain points to meet clients’ objectives. When she’s not in work mode, Pritika enjoys travelling, reading and experimenting with new recipes in her kitchen.