Olivier Jolidon

• Advanced data collection and integration – How can you aggregate data from multiple sources, including browsing behaviour, booking history, social media interactions, and realtime location tracking, to build a comprehensive traveller profile?

• How can you leverage machine learning and predictive analytics to be used to anticipate traveller preferences, recommend tailored itineraries, and deliver real-time, context-aware offers?

• Balancing personalisation and privacy – How can you implement hyper-personalisation while ensuring data security, compliance with regional privacy regulations (e.g., PDPA, GDPR), and maintaining traveller trust?