Schlappkohl is the Senior Director, Travel and the in-house consultant for the
Travel industry. He leads the Travel vertical and provides strategic language
consulting for clients. Niklas joined Translations.com after 20 years in the
global digital travel industry, having managed ecommerce and localization
efforts at some of the leading hospitality brands including Starwood, Accor, NH
Hotels and most recently Carlson Rezidor, where he was Senior Director,
eCommerce. Since 2012, he has also been on the HSMAI Digital Marketing Advisory
Board including a term as Chairman. From Munich, Germany, Niklas has a BA in
Languages, and MA in International Relations and speaks 8 languages
Check out the incredible speaker line-up to see who will be joining Niklas.
·How to identify and prioritize language markets through website data
·How to optimize content type and translation type to maximize your budget and ROI
·How to apply AI to content for secondary and tertiary language markets and content sections
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