Nandor Locher

Head of Digital Direct
Qantas

Check out the incredible speaker line-up to see who will be joining Nandor.

Download The Latest Agenda

Day 1: Tuesday, 21 April 2020

Tuesday, April 21st, 2020

9:35 AM Keynote Case Study: How Qantas used digital transformation to redefine its internal operating models to allow it to “punch above its weight” on customer and product experience

Nandor is an experienced Chief Digital Officer with a successful track record in the aviation industry. He is skilled in digital strategy, digital and business transformation, digital marketing, customer data, customer relationship management (CRM), loyalty programs, ancillary revenue and technology. In this presentation, he will share how Qantas put together – products, people, process, technology and customer demands – in order to better serve its customers and enhance product experience:

How to kick-start your digital innovation efforts across three main challenging areas: people, processes and technology
How to adapt digital experiences and adopt tech to shrink the gap between humans and machines
How to stop being data obsessed and becoming insights driven— building a cohesive strategy
How to build agile teams to better listen into the customer
How to overhaul team structure, tech, and integration for a convenient and seamless booking experiences