Digital Travel Summit APAC 2020

08 - 09 December, 2020


Mary Zhou, Chief Marketing Officer at Lazada Group

Mary Zhou

Chief Marketing Officer
Lazada Group

Check out the incredible speaker line-up to see who will be joining Mary.

Download The Latest Agenda

Day 2: Wednesday, 22 April 2020

Wednesday, April 22nd, 2020

9:00 AM Opening Keynote: How Lazada focuses on ‘customer obsession’ to build a winning brand and transform into the world’s most valuable company

Being in a competitive industry, e-commerce businesses need to maintain a good image and be a “differentiator” to be on top of their game, but through a platform like Lazada, this factor is made easier, allowing brands and sellers to focus on the business to excel. Don’t miss this remarkable opening keynote from Lazada where you will learn:
  • Customer obsession – How to focus on what customers want or need rather than your competitor
  • How to build your product and service with a customer first focus
  • How Lazada is using the best in-class technologies and dully powered by data to empower the future of e-businesses
  • Travel as an invisible product – Will Lazada move into online travel?