Digital Travel Summit APAC 2020

20 - 22 April, 2020

Resorts World Sentosa, Singapore

Contact Us: 65 6722 9455

Katy Gallagher, Senior Sales Director at Sojern

Katy Gallagher


Senior Sales Director
Sojern

Check out the incredible speaker line-up to see who will be joining Katy.

Download The Latest Agenda

Day 1: Tuesday, 21 April 2020

Tuesday, April 21st, 2020


2:20 PM Synergy Workshop: Evolving to a comprehensive, multi-channel digital marketing strategy – How to raise your brand's profile and drive more travellers to your specific offerings

Today's travel marketers are constantly challenged with how best to engage with travelers across the purchase funnel. It's time to evolve past thinking about individual marketing channels, towards a more comprehensive marketing strategy that will raise your brand's profile, and drive more travelers to your specific offerings. In this deep-dive workshop you will learn how to:
  • Highlights from Sojern's State of the Industry Report 2020
  • How to harness the power of traveller audiences, rather than marketing channels
  • How to use data to inform marketing strategies
  • Sharing industry successes