Joanna Booth

Head of Organic Growth
Tourlane

Joanna Booth is the Head of Organic Growth Marketing at Tourlane, a Sequoia backed travel startup based in Berlin. With over 8+ years in SEO & Inbound Marketing, her teams have been named "Best-Inhouse Team of the Year" by Search Engine Land multiple times

Check out the incredible speaker line-up to see who will be joining Joanna.

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Day 2: Wednesday, 09 December 2020

Wednesday, December 9th, 2020

10:45 AM Interview: Market segmentation – How can you focus your marketing efforts on an individual customer segment so you can better cater to their specific wants and needs?