Digital Travel Summit APAC 2026

March 24 - 25, 2026

Equarius Hotel, Sentosa

Hemanth Jayaraman

Hemanth Jayaraman

Head of Loyalty (Enrich) Malaysia Airlines

Main Conference Day 2, Wednesday, 25 March 2026

2:10 PM Big Ideas Panel: Experience-driven loyalty – How do you transform loyalty programs from points-based systems to experience-driven engagement to build deeper emotional connections and accelerate user acquisition?

• How do you redesign loyalty programs to create memorable, experience-driven engagement to attract new users?

• How do you leverage personalised experiences to strengthen emotional connections and drive both retention and acquisition?
• How do you integrate multi-channel touchpoints to enhance loyalty, expand reach and build long-term brand advocacy?
• How do you hedge loyalty points in a fluctuating foreign currency environment to maintain program value and support global-local spend strategies?

Check out the incredible speaker line-up to see who will be joining Hemanth.

Download The Latest Agenda