Haaziq Buksh

Digital Marketing Manager Tourism Fiji

He is the Digital Marketing Manager at Tourism Fiji, where he works alongside their Global Head of Digital to oversee digital strategy across CRM, website, social media, and paid media channels. His focus is on improving the customer journey, driving global engagement, and supporting our strategic priorities through data-driven marketing.

Day 1 Agenda

2:10 PM Panel: Harnessing data for hyperpersonalisation – How do you collect and analyse traveller data, enabling ultrapersonalised experiences from booking to post-trip engagement?

Day 2 Agenda

11:10 AM Keynote Panel: How to evolve beyond Google SEO to stay competitive in a changing search landscape

• Diversifying traffic sources – Exploring alternative search engines, social media discovery, AI-driven search, and marketplace optimisation to reduce dependence on Google • Adapting to algorithm shifts – Understanding Google's evolving ranking factors, leveraging first-party data, and optimising for AI-driven search experiences like SGE (Search Generative Experience)

• Content & experience optimisation – Prioritising high-quality, user-centric content, video SEO, and omnichannel engagement to capture audiences beyond traditional search

Check out the incredible speaker line-up to see who will be joining Haaziq.

Download The Latest Agenda