Cheryl Chi

Cheryl began her professional career as a Corporate Compliance and Venture Capital Specialist in London. On relocating to Hong Kong, joined B2B travel industry with one of the world’s largest switch company, diverse into Business Development before joining Wharf Hotels in Customer Relations, Data Centralisation, Digital Transformation and currently focusing on CRM, Customer Experience and loyalty programmes, globalising Wharf Hotels guest recognition programme with localised behaviours for monetisation.