Blessy has 17 years of experience in digital marketing and successful portfolio in SEO, PPC, eCommerce, social Media, and online reputation. She is single-handedly managing the group’s digital campaigns in-house.YTD Book Direct initiative contributes 31% of revenue outperforming OTA’s 26%.
· How to manage the group’s digital campaign in-house with limited resources
· How to increase YOY ranking on Google and direct booking revenue from your SEO-friendly and mobile compliant websites
· What are the pros and cons of single-handedly managing your digital campaigns?