Amalla Vesta Widaranti

Head of Marketing & Partnership
Citilink Indonesia

Vesta previously worked for Garuda Indonesia as the GM of Digital Communication (4 years) then GM of Marketing Communication (4 months). Citilink is an Indonesian airline which is a member of Garuda Indonesia. She is now heading the branding and partnership for Citilink.

Apart from being an airliner, Vesta is also an independent travel consultant and a travel influencer. She is giving advices to those who wants to have a holiday, and also creating their holiday concept from a to z (crafting the relevant itinerary, booking the flight/hotel/attraction, up until taking them around the destination if they needed me to). She has been a travel consultant for the Ministry of Tourism of Indonesia to handle International Travel Blogger Trip since 2012. She is also active on social media like Twitter and Instagram.

Check out the incredible speaker line-up to see who will be joining Amalla.

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Day 1: Tuesday, 21 April 2020

Tuesday, April 21st, 2020

4:20 PM Power Panel: Get wired for customer journeys, not just transactions – How can you optimize loyalty and the lifetime value of customers in 2020 and beyond?

How can you use advanced journey analytics to understand customer behaviors better and motivations across touchpoints and over time?
Conversational commerce – How can you engage in more relevant, personalized and helpful interactions with customers at scale?
How can you use deep-learning algorithms with natural language understanding (NLU) to help customers express their needs naturally through AI and bot technology?
How can you take advantage of economies of scale while bringing in human expertise when it makes the most difference?
How can you get your sales and service teams to share information across department lines, with a common mission to improve the customer experience from end-to-end?