Forget Turbulence, Embrace Opportunity: How Lufthansa Innovation Hub Soared with Digital Payments in APAC

Fasten your seatbelts! The travel industry is experiencing a high-altitude transformation, driven by mobile-savvy explorers craving seamless journeys. Lufthansa Innovation Hub (LIH) in APAC is seizing this opportunity to launch groundbreaking innovations, including a global digital payment network tailored for mobile-first travellers. This case study seeks to uncover the world of digital payments, with an extensive focus on fostering loyalty amongst customers, streamlining processes for customer acquistion and revenue growth, and solidifying partnerships to pave the way for success.