Digital Travel Summit APAC 2018

April 17-April 19, 2018

Resorts World Sentosa, Singapore

Contact Us: 65 6722 9455

Digital Travel Summit APAC Day 1 - Wednesday 18th April 2018

Setting Your Strategy

8:00 AM - 8:30 AM Conference Registration & Networking Breakfast

8:50 AM - 8:55 AM Welcome Address

Danny Levy, General Manager, WBR

8:55 AM - 9:05 AM Welcome Remarks

Gladys Caligagan, Conference Director, Digital Travel APAC 2018

9:05 AM - 9:15 AM Chairperson’s Opening Remarks

John Sinke, Director, Marketing, Hong Kong Disneyland
John Sinke, Director, Marketing, Hong Kong Disneyland

John Sinke

Director, Marketing
Hong Kong Disneyland

The Evolution of the Connected Customer

9:15 AM - 9:35 AM Opening Keynote: From touchpoints to journeys – How to see the world as your customers do

Johannes Walter, Head of Distribution, Global Market, Lufthansa Group
Johannes is responsible for the global go-to-market of new, interactive distribution solutions and display management in the B2B segment for the Lufthansa Group Hub Airlines (Austrian Airlines, Lufthansa, SWISS). Since 2016, he has been driving Lufthansa Group Hub Airlines Distribution implementation. In this opening keynote, Johannes will share the latest products and innovations Lufthansa Group is launching in order to respond to customer demands, while touching on:
  • The Lufthansa approach to distribution and UX
  • Gleaning insights from data to help drive a digital strategy
  • Incorporating the voice of the customer

Johannes Walter

Head of Distribution, Global Market
Lufthansa Group


Akira Mitsumasu

Vice President, Marketing & Strategy
Japan Airlines

Gabriel Garcia

Global Head of Mobile Apps Marketing
Expedia

Russell Young

Managing Director, APAC
Sojern

Catherine Ballantyne

Director of Solution Consulting, APAC
Tealium

Emilie Couton

Vice President of Digital Marketing, APAC
Accor

Nicolas Eng

Industry Manager, Travel APAC
Google

10:15 AM - 10:35 AM Keynote Address: Winning in the age of customers: How to engage with the experience generation

Rita Marini, Head of GTM Marketing, APJ & GC, SAP Hybris


Rita Marini

Head of GTM Marketing, APJ & GC
SAP Hybris

10:35 AM - 10:55 AM Morning Networking Break 1

Big Ideas Keynote


Andrew Bryant

Global Expert in Self Leadership & Leading Cultures, Best Seller Author, TEDx Speaker and Executive Coach
Self Leadership International

11:25 AM - 11:45 AM Case Study: How to scale fast to grow and transform customer experience of travelers

Francisco Kattan, Head of Platform Marketing, Nexmo

Francisco Kattan

Head of Platform Marketing
Nexmo

11:45 AM - 12:15 PM Morning Networking Break 2

Connecting The Dots

Track A: Mastering Customer Experience

12:15 PM - 12:35 PM Case Study: Transformation and change management – How to manage disruptive technology effectively to drive business results

Marcos Cadena, Vice President Digital, ecommerce & Distribution, Minor Hotels

Marcos Cadena

Vice President Digital, ecommerce & Distribution
Minor Hotels

Track A: Mastering Customer Experience

12:35 PM - 1:05 PM Power Panel: Experience is everything – How can you create personal, shareable experiences that will make customers love your brand?

David Spooner, Executive Vice President – Asia Pacific, Preferred Hotels & Resorts Peter Cassidy, Founder & CMO, Stackla Felix Chan, Vice President of Sales, Asia, Norwegian Cruise Line Holdings Dyson Yu, Vice President, Digital Marketing & eCommerce, Wynn Resorts

Peter Cassidy

Founder & CMO
Stackla

Felix Chan

Vice President of Sales, Asia
Norwegian Cruise Line Holdings

Dyson Yu

Vice President, Digital Marketing & eCommerce
Wynn Resorts

David Spooner

Executive Vice President – Asia Pacific
Preferred Hotels & Resorts

Track A: Mastering Customer Experience

1:05 PM - 1:25 PM Fireside Chat: How can you improve, personalise and simplify the customer experience, adding value through each journey?

Malcolm Koh, Customer Experience Strategist, Zendesk Marcos Cadena, Vice President Digital, ecommerce & Distribution, Minor Hotels


Malcolm Koh

Customer Experience Strategist
Zendesk

Marcos Cadena

Vice President Digital, ecommerce & Distribution
Minor Hotels

Track B: Mastering Payments

12:15 PM - 12:35 PM Case Study: The Future of Payments – How to utilise payment innovation to enhance customer experience and drive sales

Nathan Salisbury, Regional Director of Business Development, Asia Pacific, Ingenico ePayments

Nathan Salisbury

Regional Director of Business Development, Asia Pacific
Ingenico ePayments

Tran Thi Lan Phuong

General Manager, Ecommerce
Vietnam Airlines

Puneet Mahindroo

Senior Director of Hotel Marketing and Revenue Management - APAC
Four Seasons Hotels and Resorts

Alan Liu

Regional Lead, Business Development and Partnerships
Grab

Tejveer Singh Bedi

Group Director Revenue
Park Hotel Group

Matthew Faull

Senior Vice President of IT, E-Commerce & Distribution
Swiss-Belhotel International

Track C: Synergy Workshops

12:15 PM - 1:25 PM Sojern Workshop: Understanding and unlocking the power of your digital audience – How to deliver world class programmatic and social advertising using traveller data

Stewart Hunter, Director Sales and Partnerships APAC, Sojern
Being able to succeed in programmatic advertising in all of its formats, including YouTube video ads and sponsored posts on Facebook and Instragram, is a fundamental part of building a digital travel business.
Showing your brand's advertising to the right audience is the key to unlocking success.
Sojern has specialised in traveller path-to-purchase audience data for over a decade. Delivering more than $13B in direct bookings for clients to date by activating multi-channel branding and performance solutions
Join this workshop and participate with leading industry brands and travel experts in learning how data can enable your digital advertising to be relevant to your ideal customers and share with peers how to digital audiences can create strategic value for your business.
You will leave with:
•New effective ways to create digital audiences who will book travel with you
•An improved ability to use audiences on Facebook and Instagram – unlocking this ecosystem's potential
•Ideas of how to generate competitive advantage from your digital audience alongside advertising campaigns
•An appreciation of how to use data appropriately within a world where we share ever more specific and valuable data with digital companies
•Fresh ideas and perspectives on how to win in digital travel advertising


(By invitation only)

Stewart Hunter

Director Sales and Partnerships APAC
Sojern

Track D: Creative Boardrooms

12:15 PM - 1:25 PM Airlines Think Tank: When digital customer experience goes bad – How to leverage data, systems and processes to proactively initiate solutions to potential problems

Kavi Chaurasia, VP of Marketing, Air Costa Ajanthan Mani, Product Manager, GoQuo
(Open to airlines only)

Kavi Chaurasia

VP of Marketing
Air Costa

Ajanthan Mani

Product Manager
GoQuo

1:25 PM - 2:25 PM Networking Lunch

Tealium Private Lunch (By Invitation Only)


Mark Greedy

CEO
Destination Elite

Grant Colquhoun

Senior Director of Account Management, APAC
TripAdvisor

Dilpreet Singh

Head of CRM and Business Analytics
The Oberoi Group

Dyson Yu

Vice President, Digital Marketing & eCommerce
Wynn Resorts

Tony Peters

Digital Experience Specialist, Greater Asia
Sitecore

Track A: Mastering Customer Experience

2:55 PM - 3:15 PM Case Study: How can local marketers reach out to growing Chinese tourists when mobile becomes the only media that they attached to?

Wendy Wang, Vice President, Madhouse Brenda Jianying Liu, Product Director, Ctrip


Wendy Wang

Vice President
Madhouse

Brenda Jianying Liu

Product Director
Ctrip

Track A: Mastering Customer Experience

3:15 PM - 3:35 PM Case Study: A pit stop customer service model -- How to deliver high levels of customer satisfaction to ensure your customers come back to you

Srikrishnan Ganesh, Director of Product Management, Freshworks

Srikrishnan Ganesh

Director of Product Management
Freshworks

Track A: Mastering Customer Experience

3:35 PM - 4:00 PM Case Study: Thinking global and acting local on social - How to adapt centrally-developed travel inspiration campaigns and stay connected to local audiences around the world

Chloé Marchand, Global Head of Social Media, Air France

Chloé Marchand

Global Head of Social Media
Air France

Janice Chan

Managing Director
On Demand CMO

Anni Ahnger

Head of Ancillary Sales
Finnair

Puneet Mahindroo

Senior Director of Hotel Marketing and Revenue Management - APAC
Four Seasons Hotels and Resorts

Anita Ngai

Chief Revenue Officer
Klook

Kei Shibata

Co-founder & CEO
Travel.jp

Track B: Mastering Mobile

2:55 PM - 3:15 PM Presentation: Mobile Ad Fraud: A high stakes arms race

Paul Michio McCarthy , Director of Sales, APAC, AppsFlyer


Paul Michio McCarthy

Director of Sales, APAC
AppsFlyer
These interactive sessions are your opportunity to learn how to tackle your mobile specific challenges. Choose one roundtable discussion group to join for a 40 minute discussion. A highlight for Digital Travel Summit APAC, roundtable discussions are your best opportunity to idea-share with your peers.
Table 1: How to – create the optimal responsive mobile site
Facilitator:
Dyson Yu, Vice President, Digital Marketing & eCommerce, Wynn Resorts
Table 2: How to – create the optimal mobile app
Facilitator:
Janice Chan, Managing Director, On Demand CMO

Table 3: How to – use conversational commerce to complete the purchase
Facilitator:
Stephan Keschelis, Vice President eCommerce & Digital Transformation, NH Hotel Group
Table 4: How to – identify and partner with the optimal mobile solution providers to increase conversions
Facilitator:
Timothee Semelin, Corporate Director Digital Marketing and Transformation, Rosewood Hotel Group

Table 5: How to – use mobile marketing automation to reach the right prospect at the right time
Facilitator:
James Huang, Head of APAC, Wego.com

Table 6: How to – use mobile to catch up in a race to go cashless
Facilitator:
Alan Liu, Regional Lead, Business Development and Partnerships, Grab

Table 7: How to – scale business on mobile
Facilitator:
Astha Kalbag, Performance Marketing Manager, Uber

Dyson Yu

Vice President, Digital Marketing & eCommerce
Wynn Resorts

Stephan Keschelis

Vice President eCommerce & Digital Transformation
NH Hotel Group

Timothee Semelin

Corporate Director Digital Marketing and Transformation
Rosewood Hotel Group

James Huang

Head of APAC
Wego.com

Alan Liu

Regional Lead, Business Development and Partnerships
Grab

Astha Kalbag

Performance Marketing Manager
Uber
Chairman: John Sinke, Director, Marketing, Hong Kong Disneyland

Track C: Synergy Workshops

2:25 PM - 3:55 PM Workshop 2: Cebu Pacific Revolution Case Study: Boost your web performance and online experience – How to deliver a flawless website-booking experience to customers globally

Steve Miller-Jones, Senior Director of Product Management, Limelight Networks
Cebu Pacific is the largest low-cost airline in the Philippines. It pioneered the “low fare, great value” strategy in the local aviation industry by offering reliable scheduled air travel services to passengers who are willing to forego the extras for fares. With 60 to 80 percent of its passengers booking tickets online, Cebu Pacific needed a fast, secure and reliable online booking experience while keeping up with increased traffic as the business grows globally. Since the vast majority of its customers book their tickets online, any problem with accessibility of its booking site would affect customer experience. Hence, they are continuously looking for ways to increase website performance, which they achieved by partnering with Limelight Networks. Don’t miss this interactive Cebu Pacific case study presentation led by Limelight Networks who will share what they achieved behind the scenes:

• Increased Website Performance – Site performance improvement of 30 percent in East Asia and 17 percent globally
• Improved Customer Experience – Online booking is faster and more reliable, which significantly reduced customer complaints
• Reliable Delivery on Any Device – Customers can easily book and manage flights on the go, on any device.
• Scalability – How to seamlessly grow website traffic on a global scale

(By invitation only)


Steve Miller-Jones

Senior Director of Product Management
Limelight Networks
(limited to 25 participants) 

Track D: Creative Boardrooms

2:25 PM - 3:15 PM Creative Boardroom: New vs. traditional OTA business models – How to better respond to new competitive threats and changing consumer demands to grow in the competitive Asian environment

Wilfred Fan, VP - Global Partnerships, Agoda


Wilfred Fan

VP - Global Partnerships
Agoda

Track D: Creative Boardrooms

3:15 PM - 3:55 PM Heads of Data Think Tank: Data visualisation for travel domain - How to deal with data for product reach

Kavi Chaurasia, VP of Marketing, Air Costa


Kavi Chaurasia

VP of Marketing
Air Costa

3:55 PM - 4:25 PM Afternoon Networking Break

China: The Travel Behemoth

4:25 PM - 4:35 PM China Opening: The China century and what it means for the worlds travel markets

Brett Henry, CEO, Travel Daily


Brett Henry

CEO
Travel Daily

4:35 PM - 4:55 PM Keynote Presentation: How Ctrip is capturing the growing Chinese outbound tourism through innovation and service

Victor Tseng, VP of Global Corporate Affairs, Ctrip


Victor Tseng

VP of Global Corporate Affairs
Ctrip

Brett Henry

CEO
Travel Daily

George Zhang

Founder & CEO
iGola

David Spooner

Executive Vice President – Asia Pacific
Preferred Hotels & Resorts

Wilfred Fan

VP - Global Partnerships
Agoda

Adrian Teh

General Manager, APAC
iPinYou
LIVE VOTING
(4 technologies will be showcased by 4 experts through a quick fire 5 minute presentation. The technologies will each be assessed by an expert panel and will be carefully evaluated and put to a vote by the panel and audience on which product will have the biggest impact on the industry going forward. A fun and interactive way of understanding how some of the most talked about technology trends will be impacting you and your business.)
Technologies to be evaluated:
Faisal Ariff, CEO, BorderPass
Kai Lindevall, Producer, Harald Xperience
René Frey, CEO, Insight Guides
Vikram Malhi, Co-Founder, ZUZU Hospitality Solutions
Moderator:
John Sinke, Director, Marketing, Hong Kong Disneyland
Judges:
Timothee Semelin, Corporate Director Digital Marketing and Transformation, Rosewood Hotel Group
Kei Shibata, Co-founder & CEO, Travel.jp
David Spooner, Executive Vice President, Preferred Hotels & Resorts


René Frey

CEO
Insight Guides

John Sinke

Director, Marketing
Hong Kong Disneyland

Jason Lusk

Managing Director
Clickable Vietnam

Vikram Malhi

Co-Founder
ZUZU Hospitality Solutions

Faisal Ariff

CEO
BorderPass

Kai Lindevall

Producer
Harald Xperience

5:55 PM - 6:00 PM Chairperson’s Closing Remarks

John Sinke, Director, Marketing, Hong Kong Disneyland

John Sinke

Director, Marketing
Hong Kong Disneyland

6:00 PM - 7:00 PM Carnival Drinks Reception sponsored by Stackla (open to everyone)

6:30 PM - 9:30 PM Networking Drinks Reception sponsored by Sojern (by Invitation only) @ Hard Rock Bar, Resorts World Sentosa

6:00 PM - 7:00 PM VIP Dinner sponsored by Braintree (by Invitation only) @ Glass Pavilion, Amara Sanctuary Resort Sentosa