Digital Travel APAC 2017

25 - 27 April, 2017

Resorts World Sentosa

Contact Us: +65 6722 9455

 David Zhao
David Zhao Senior Growth Marketing Manager Uber
As a passionate digital marketer, David always enjoys connecting digital innovations with travel industry. With his experience with Starwood and Travelocity, he was the mobile & social marketing lead for InterContinental Hotels Group (IHG) in Greater China before he started his adventures with online giants like Amazon and Uber.


DIGITAL TRAVEL OPPORTUNITIES TOMORROW Thursday April 27th 2017

11:50 AM Panel: Should smartphones now be the only platform to build your travel planning capabilities?

  • The travel purchase process – what inspires travellers to think about trips and how frequently to they actively plan trips?
  • Mobile travel planning – What motivates travellers to browse or book trips on their smartphones? How can you capitalize of these behaviours?
  • When do travellers feel the need to switch devices and what is this based on?
  • What are the biggest shortcomings for smartphones and what is next in the mobile front?